A weekly shampoo filled to the brim with moisturizing benefits? Sign us up. The perfect prep step before mask and treatment application, L’Oréal Professionnel Serie Expert Curl Expression Intense Moisturizing Shampoo delivers 2x more conditioning* benefits, giving you hydrated curls without the weight. The sulfate-free formula won’t strip away natural, healthy oils as it cleanses, leaving hair feeling soft and smooth.
